When you don't know who to call,
When you don't know where you are
When you really need help...

Our Company

mySOS was founded in 2013 when a group of like minded entrepreneurs identified the need for a free, independent and all-inclusive smartphone application that could serve as a “one-stop-shop” solution for access to the closest and most appropriate emergency services in South Africa.

South Africa has a unique situation with numerous emergency service providers from both the public and private sector, offering emergency assistance solutions to clients in the medical, rescue, security and roadside assistance industries.

Each geographical location in South Africa, over time, has developed a unique list of emergency assistance providers, including a host of emergency contact numbers. Therefore, making it almost impractical to gain access to a single source of up-to-date, all-inclusive emergency services contact details in our country.

mySOS offers our clients access to appropriate emergency assistance when:

(a) you don’t know who to call
(b) you don’t know where you are
(c) you want to notify your emergency contacts about your emergency and the exact location
(d) you want your emergency contacts and the emergency services to navigate directly to your location in an emergency

Our Team

mySOS was founded by four partners. Each partner brought a unique skillset and critical experience to the business, which allowed us to develop the mySOS Emergency Smartphone App.

Our Current Partners

Albert van Urk – Telemetry / Location Based Services Technology

Albert is a serial entrepreneur with more than 20 years of experience in technology start-ups. Some of the world’s first start-ups include the development of the first GSM network-based vehicle tracking system as well as the first commercial handset-based location services. His focus and interest has always been on the technical and operational side of the business.

Fanie Hattingh – Medical Doctor / Emergency Medical Services

Fanie is a medical doctor and entrepreneur, with more than 13 years of experience in emergency medical services (EMS), emergency medicine and international aeromedical operations.

Peter van Urk – Business Management / Telemetry / Location Based Services Generalist

Peter is a physicist with a MBA degree and has 20 years of GSM experience in various capacities, as well as managing start-up companies. He has a keen interest in new technologies in both the GSM and location based services.